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module 02 · lesson 2.2

What Actively Kills Your Reach

Reach killers aren't always rule-breaking. They're often habits — the kind of small choices that quietly cap every post you publish.

  • Posting and leaving (no replies in first 30 mins)
  • External links in the first post
  • Generic engagement bait ('agree?')
  • Posting more than 4 times in 2 hours
  • Deleting posts that underperform — it tags the account
the real talk truth
"The algorithm doesn't punish slow posts. It punishes inconsistent presence."