Formatting is 40% of whether a post gets read. Good formatting buys you another 4 seconds of attention before the reader bails.
- →One sentence per line for the first 3 lines
- →Empty line between every thought
- →Never end a line on a comma
- →The last line should land — not trail
✦The whitespace rule
Threads is read on phones at arm's length. Whitespace is breathing room. Without it, readers swipe away.